What is a vCIO and Why Do You Need One?

My team and I have been spending a lot of time recently with the folks at ReframeYourClients, learning what we already know – that IT has an important place in the org chart.

We are learning about how to position ourselves in a role that doesn’t really get discussed – Chief Information Officer – a necessity in any business.… Read more...

How To Get Your Marketing Into The Fast Lane

If you’re on the highway and everyone is driving in the same lane and they’re all going five miles under the speed limit, do you stay with them? Or do you change into the other lane, accelerate and get to the head of the line, reaching your destination faster than everyone else?

Most companies who try to market themselves are … Read more...

The Importance of Monitoring Your Customer Satisfaction Scores

How often do you ask your customers if they are satisfied with your product or service?

If you never ask, you may never know. You have a customer who is either satisfied or unsatisfied. It’s like Schrodinger’s cat. Schrodinger, an Austrian scientist, designed an experiment where a cat was placed in a box with a flask of poison and a … Read more...

How To Maximize Your Software To Boost Your Productivity

One of the easiest examples to point to when we talk about technology helping a business is processing credit card transactions.

Being used to Amazon, eBay, PayPal – really, any online system nowadays – we purchase something and enter a credit card number. Anything that is more complicated than that and you’re likely not to make a purchase. In most … Read more...

Why You’re A Risk To Be Hacked And What You Can Do About It Now

Most companies look at hacking as a NIMBY situation. NIMBY stands for Not In My Backyard. It’s usually used to describe the reaction from homeowners or the general public when something questionable — like a landfill or a prison — is scheduled to be built in their neighborhood. Everyone understands the need for landfills and prisons, but nobody wants them … Read more...

Why Most Job Interviews Are A Waste of Time, And How To Fix It

The hiring process hasn’t changed much in the past 100 years, especially in the IT strategy field. A job is posted. An applicant expresses interest. An interview is conducted. And, for the right candidate, an offer is extended.

Is this one of those situations where you don’t try to fix it if it isn’t broken?

Not necessarily. Maybe the process

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