IT Strategy

With such an endless array of information technology available, how do you know what hardware, software and training are right for your corporation? When purchasing IT equipment, how do you ensure that what you buy is going to keep up with your developing needs? Would your sales team benefit from a BYOD policy and speaking of which if your staff are using their own devices do you have a strategy to protect your corporate intelligence.
Find articles on IT strategy and planning:

Tips for Maximizing an IT Budget

Knowing where to invest your company’s budget can be challenging. Technology allows businesses to automate, optimize, and simplify the way they do business. The way these tools are implemented, used, and maintained will of course come with a cost that needs to be considered with any business strategy. Understanding what is going into your IT budget will allow you the … Read more...

How To Make Sure Your Company Does Not Outgrow IT Resources


A client of mine asked a question recently that got me thinking. It’s not the type of question that I think most people would think of on their own, but it’s incredibly important.

My business grew from 5 people to 10 people last year – what concerns with IT do I have now?

In businesses with a team of …

How to Continue Running Your Business Through Any Unforeseen Problem


No one can predict the future. What we can do is prepare for it. This is especially important for business owners and companies. While every business would like to think they will never be subject to the destruction of natural disasters, or any unforeseeable problem for that matter, unfortunately, that is not always the case. It is much safer, and … Read more...

5 Steps to an Even Better IT Strategic Plan

Seems silly, or strange, to think about running your business without a computer, laptop or smartphone. Why is that?

I was at a client’s office last week, and we were talking about her upcoming CRM migration. She spun around in her chair to bring up something on her computer, bumping into the desk with her chair – and mentioned that


Effective Email Marketing Techniques

In what is easily the best Thanksgiving Day movie of all time and one of the funniest, Planes, Trains and Automobiles – Steve Martin has reached his breaking point with new travel mate John Candy. In the ensuing argument, Martin says:

“Here’s a good idea – have a point. It makes it so much more interesting for the listener!”

We …

What is Your Customer Satisfaction Score?

If you asked your clients to rate you on a scale of one to 100, can you guess what your average score would be?

About two years ago, Sam from had a booth at the annual ITNation event in Orlando. A swanky looking booth and either golf balls or sunglasses – something catchy – brought me to the table. … Read more...

What is a vCIO and Why Do You Need One?

What is a vCIO and why do you need one?

Here at Now IT Works, we strive to bring cost-effective solutions to our clients. A necessary role that we fill for our clients is the vCIO, or Virtual Chief Information Officer – an on-demand partner who advises and strategizes with clients at a fraction of the cost of a full-time, … Read more...

How To Get Your Marketing Into The Fast Lane

If you’re on the highway and everyone is driving in the same lane and they’re all going five miles under the speed limit, do you stay with them? Or do you change into the other lane, accelerate and get to the head of the line, reaching your destination faster than everyone else?

Most companies who try to market themselves are … Read more...

Why Most Job Interviews Are A Waste of Time, And How To Fix It

The hiring process hasn’t changed much in the past 100 years, especially in the IT strategy field. A job is posted. An applicant expresses interest. An interview is conducted. And, for the right candidate, an offer is extended.

Is this one of those situations where you don’t try to fix it if it isn’t broken?

Not necessarily. Maybe the process


Creating a Culture of Continuous Process Improvement

Perhaps no company has been as good at creating a cycle of continuous product development than Apple. There is no better example of that than how it has evolved the iPod.

Remember the first iPods? They were white and had that trackwheel on them and an LCD screen. They were a huge hit. But that wasn’t enough. The screen got … Read more...